Assistant Product Manager

Date: Jun 14, 2024

Location: Colmar, PA, US

Company: Dorman Products

Dorman was founded on the belief that people should have greater freedom to fix motor vehicles. For over 100 years, we have been driving new solutions, releasing tens of thousands of aftermarket replacement products engineered to save time and money, and increase convenience and reliability. Founded and headquartered in the United States, we are a pioneering global organization offering an always-evolving catalog of automotive, heavy-duty and specialty vehicle products.  Today, we have more than 3,500 employees across 28 different locations, with a family of brands that also includes SuperATV and Dayton Parts. Publicly traded under the stock ticker DORM, we had revenues surpassing $1.7 billion in 2022 and over $3.5 billion in enterprise value.

Everyone who works at Dorman is called a Contributor. We need everyone, regardless of role and experience, to contribute to our success. That means everyone has a unique ability to make an impact on the business. We encourage all our Contributors to bring their authentic selves to work. The freedom to pursue new ideas, offer different perspectives, and grow in your career is fundamental to working at Dorman.

Job Summary:

Conducts all research and data analysis to support Product Manager.  Synthesize large amounts of information and communicates appropriates to cross-functional teams for decision making purposes. Must show ability to think strategically, 6-12 months out, and adjust/plan accordingly to drive results and successful projects to completion.  

Primary Duties (5-7 Key responsibilities)

Research New Product Adds through the use of:

  • New product ideas database
  • Sales History Tables
  • Gap Analysis Tools
  • Forum Research
  • Off the Shelf Lists
  • Customer Not Yet Available (NYA) Files
  • eCommerce sellers 
  • Data Analysis / Maintenance
  • Populate ROIs based on validated, verified researched data
  • Create Part numbers
  • Add new projects to the portal as well as ensure portal is up-to-date with relevant information
  • Update competitor interchanges and pricing files
  • Update OE Supersessions
  • Update carry up coverage
  • Create accurate ad hoc reports
  • Market Research
  • Proactively visit Dealers 
  • Attend local and regional shows
  • Hold bid package meetings
  • Complete logistics part template, information pertaining to part setup/MDO requests and review of Market Ready forms
  • Create Bill of Materials (BOM) for make products
  • Other duties as assigned



  • Aftermarket / automotive experience is a plus
  • Experienced working in cross functional team 
  • Must possess strong written and verbal communication skills
  • Excellent knowledge of Microsoft Office software suite and specifically Excel including pivot tables and v-lookups


Physical Requirement: Capability to lift 50 pounds. Working Conditions: While performing the duties of this job, the employee is regularly required to reach, swivel, carry items from one building to another, and speak and actively listen.  Noise level is usually moderate.

Education or experience:

  • B.S. degree in Business preferred or equivalent combination of education and experience
  • 2 or more years experience in Product Management, Marketing, Data Analysis, or Strategic sourcing preferred


Required Core Values & Competencies

  • Dorman Core Values
    • Ideation & Innovation
    • Deliver Customer Value
    • Empower Our Contributors
    • Accountability for Results
    • Strive for Excellence
  • Dorman Job Competencies
    • Data Analysis 
    • Critical Thinking 
    • Collaboration 
    • Financial Acumen
    • Planning & Organizing
    • Innovation



Dorman Products is an equal opportunity employer; we value a combination of ideas, perspectives, and cultures at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sex, gender identity, sexual orientation, age, marital status, veteran status, or disability status.  EEO/AA Employer M/F/D/V.

Nearest Major Market: Philadelphia

Job Segment: Product Manager, Strategic Sourcing, Marketing Manager, Marketing, Operations, Automotive